Let Your Smartphone Handle Your Wardrobe: Myntra

Lata is a go-getter who tries every bit to give her best at home and office and divides her time smartly between her family of six people – husband, two teenaged kids and old in-laws – and her office where she is a manager and always remains in the good books of her bosses. But her hardwork and devotion leaves less space for socializing especially when she has to accompany her family to the social functions. She barely gets time to buy party clothes for her kids and herself as she is always stuck in the last moment things both at office and home. It leaves her kids cribbing and husband disappointed.

All hell broke loose on a day when she had to attend her sister's wedding. In her attempt to do things in hurry, she forgot her smartphone at home before she left. She realized in the office that she can not talk to the family and request them to meet at the shopping mall in the evening. She knew her family would be difficult to face as all of them would be sad and angry.

But as she steps in at 6 O clock she finds a different scene at home. Her kids and husband are busy selecting from a range of clothes for the evening function. A representative from Myntra was showing them all options.

Surprised, she asked, “Honey, Ye sab kya hai?”

“This is the magic. We thought we should add powers to your underutilized smartphone?” her daughter smiled.

“I didn't get you?” Lata said, quizzically. She was still not able to comprehend.

“Your phone was here so we downloaded the Myntra app and ordered clothes for us. Simple,” intervened another daughter. She brought her smartphone and showed her how they did it.

“Isn't this cool, baby?” her husband said. “We thought. Let's not bother you.”

“Let my smartphone handle our wardrobes,” says the Myntra representative.



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